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From Data to Marketing Campaigns


From the movie ‘The Godfather’ we inherited the text “it’s not personal, it’s busness”. For todays marketers who want understand and influence the customer journey across multiple channels and devices, the opposite is fact-of-life. An individual approach and personal contact is mandatory. There is more and more pressure on marketers to make impact and create return on investment. More budget is allocated to the digital channel and optimizing the customer journey is a must.

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The Data Lab

Big Data: a wealth of information. However, the optima use of data remains a challenge for many marketers. How can you get the best insights, how to create more business value? OnMarc operates a data lab where four students Master Data Science from the Tilburg University have been working on creating more insight and value from Big Data in their thesis.

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OnMarc Application Services

To be successful in today’s digital era requires you to address your (potential) customers as effective and relevant as possible. The modern customer wants to be treated as an individual and expects personal content and media messages. OnMarc’s Application and Data Science Services assists you on the road towards 360-degree customer views and omni-channel individual relevant communication.

From Data to Marketing Campaigns

Discover the opportunities with OnMarc

Customers choose OnMarc as their partner to assist them in making the next step in customer relations. Developments in data integration and warehousing come rapidly. Our solutions, services and technology are state-of-the-art ensuring you can make the best use of new developments.

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